Laduma Ngxokolo may only be 24 years old but the designer has already drawn critical praise for MaXhosa by Laduma, a burgeoning menswear label that celebrates the Xhosa heritage of South Africa with its vibrant, boldly patterned knits. Crafted in Port Elizabeth from a locally farmed and milled blend of merino wool and kid mohair—all the better to counter the region’s soaring unemployment rate—the multihued sweaters and vests feature eye-popping designs based on recurring motifs in Xhosa beadwork, such as the zig-zag, axe, arrow, and diamond.

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